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A high-converting site for a great local business.

CD Landscaping

Growth starts here

CD Landscaping, a small business from Southern Ontario, provides a variety of landscaping services ranging from garden bed construction to hardscaping, as well as excavation and grading. The owner sought a clear, simple, and effective website to elevate their business to the next level and enhance their online image. By working closely with the client to reach their goals, we created a site that has helped them rapidly grow their business in the span of just one year!

Year

2023

Services

  • Digital Brand Refresh
  • Information Architecture
  • UX & UI Design
  • Development
  • Conversion Rate Optimization

Client Type

Small Business

Technology

  • WordPress
  • Google Analytics

Digital Brand Refresh

A fresh look

To achieve a digital brand refresh for CD Landscaping, we started with the updated logo presented by the owner. We took the motifs of the logo design and developed matching typography, custom graphics, and a cohesive color palette for the website. These bold styling decisions contribute to a distinctive and premium feel, ensuring that the website effectively reflects the new, clean branding and elevates CD Landscaping’s online image.

Conversion Rate Optimization

Every click counts

To maximize conversion rates on the CD Landscaping website, we implemented strategic elements designed to guide visitors seamlessly towards the quote request form. Clear social proof is prominently displayed through review sliders and a gallery showcasing their most attractive work. The content is thoughtfully laid out to lead users effectively, ensuring that they are continually drawn towards taking action and requesting a quote. This optimization not only enhances user experience but also drives business growth.

Development

Making business easier

To help increase the productivity of the business, a custom quote request form was designed for the site. This form includes all the necessary fields to ensure the business can quickly and accurately provide quotes to potential clients. Additionally, we incorporated custom micro animations and unique design features that seamlessly integrate with the new branding. These coding enhancements not only improve the site’s aesthetic appeal but also contribute to a smoother, more engaging user experience.

Testimonial

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CD Landscaping

Service Built, Quality Driven

CD Landscaping needed a clear, simple, and effective website to elevate their business and enhance their online image. We began with a digital brand refresh, aligning the site with their updated logo and creating a cohesive, premium look. To boost conversions, we incorporated social proof through review sliders and a gallery of their work, leading users seamlessly to the quote request form. The development included a custom quote form and micro animations that integrated their new branding. The result is a modern, engaging website that highlights CD Landscaping’s expertise and elevates their online presence.

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